Survival mode will keep builders from thriving - Denver Business Journal - October 28, 2010

Posted October 28, 2010 In The News

Survival mode will keep builders from thriving – Denver Business Journal – October 28, 2010

In the last few years, small and medium-sized builders have been hit hard by the recession and an ailing real estate market. It’s caused many to reduce marketing, staff and overhead in order to survive.

A majority of these builders have slashed prices to reduce inventory, and taken a duck-and-cover approach to management. While this seems intuitive, it’s not a strategic approach for long-term viability. Savvy builders should do the opposite, and invest time, money and resources in their company to ultimately thrive in the post-recession economy.

If a company can hone systems that work today, it will enjoy strong …

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